Scalability in the design process

The second article in the series on the Timeless Scalable Design process has been published. I invite you to read the article here: Scalability in the Design Process.

The first article covered the common misconceptions about the design process and how the design process is currently misunderstood in a way that has led to unprofessional and commodity-quality design.

The design process actually is a way to ensure creativity and innovation in the design project.

This second chapter focuses on the importance of the process to scale to a wide variety of different contexts, different designers, different domains, etc. The key takeaways from this article are:

  • Real sustainability in a design process enforces a minimum standard of professionalism while giving the designer or design manager the guidance to unleash the design team’s creativity in an effective manner.
  • Scalability in an effective design process consists of three elements:
    • Timeless design phases that completely cover the design effort
    • Universal goals for each design phase (universal meaning: they cover every essential goal of a design project)
    • Deliverables that capture the context that support the goal.

This last point about deliverables and also the process phase details is the subject of the third article.

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